Indie idea finder · Build in public

Find an idea worth building. Get refunded if you actually ship.

Pannly watches Reddit and Hacker News for the recurring "I'd pay for this" posts. We score, brief, and price each idea at $3 — refunded automatically the moment you launch.

Browse the feedHow it works

$3 per brief · 30-day window · auto-refunded on ship

A notebook, fountain pen, and dried foliage on cream paper.
Where the signal comes from

We read what builders are already saying out loud.

Pannly listens in public — the SaaS-focused communities on Reddit and the Ask HN / Show HN feeds. Every brief preserves the original source link so the evidence stays honest.

Reddit

  • r/SaaS
  • r/indiehackers
  • r/Entrepreneur
  • r/SideProject
  • r/microsaas
  • r/SaaS_Ideas

Hacker News

  • Ask HN
  • Show HN

Public threads only · source URL on every quote

The pipeline

We don't summarise threads. We process them.

Five stages turn a raw founder post into a paid idea brief. Each stage is deterministic and idempotent — the brief you read today comes from the freshest cluster of signals.

  1. Step 01

    Crawl

    Pull the latest founder posts from Reddit and Hacker News on a regular cadence.

  2. Step 02

    Filter

    An LLM rejects noise. Only specific, repeatable pains move forward.

  3. Step 03

    Embed

    Convert each accepted signal into a semantic vector we can reason over.

  4. Step 04

    Cluster

    Group related pains. New ones become new ideas; close ones reinforce existing briefs.

  5. Step 05

    Brief

    Generate a structured brief: pain, evidence, validation plan, landing copy.

What you unlock

A brief is a research dossier, not a tweet.

One $3 unlock buys the full structured brief — pain, sourced evidence, a real validation plan, named buyer personas, and ready-to-paste landing copy. Premium briefs (overall score ≥ 85) cost $5; the refund-on-ship promise still applies.

YouTubeAI-contentCreator-tool
92

AI thumbnails for Hindi YouTube creators

Hindi creators with 10–500k subs hand-make thumbnails because Western-trained AI tools default to alien faces and compositions.

The pain

Mid-size Hindi creators spend hours on every thumbnail because the popular AI tools train on Western faces and generic compositions. The output looks foreign on a regional channel — and CTR drops until they redo it manually.

"Tried three of the big tools — every preset gives me white, American-looking faces. Spent four hours redoing the thumbnail by hand. Again."
r/SaaS · public thread
3-step validation
  1. Talk to 5 mid-size Hindi creators
  2. Test 3 prompt patterns on regional faces
  3. Ship a one-thumbnail demo, measure CTR
$3 to unlockrefunded if you ship

  • Pain analysis

    A self-contained definitional opener and 2–3 FAQ-style questions a buyer would actually search.

  • Evidence quotes

    Real Reddit / Hacker News quotes with the source URL preserved on every card.

  • 3-step validation plan

    What to do, what signal to watch for, when to walk away.

  • Buyer personas

    Named groups, not 'engineers' — like 'Hindi creators with 10–500k subs'.

  • Sample landing copy

    Headline + subhead you can paste into a Framer page tonight.

The refund mechanic

You don't pay $3. You stake $3.

When you unlock a brief, the $3 isn't a fee. It's a deposit on your own follow-through. Ship a working URL within 30 days, hit Submit, an admin reviews within 24–48 hours, and the $3 returns to your card automatically through our payment processor.

Pannly · Idea unlockReceipt · #PNLY-3

Day 0

Refund deposit

Paid via card · processor: Dodo

−$3.00
30 days later

Day 30 + 24–48h

Build approved · refund issued

Auto-credited to original card

+$3.00
Net cost to you$0.00

  1. Day 0

    Unlock the brief

    Card charged $3. The deposit is held by our payment processor.

  2. Day 1–3

    Read it

    Pain analysis, sourced quotes, validation plan, sample landing copy.

  3. Day 4–28

    Build it

    MVP, validation experiment, real landing page — your call.

  4. Day 29

    Submit your build URL

    Hit Submit on the brief page. Manual review begins.

  5. Day 30 + 24–48h

    Refund settles

    Admin approves, the $3 returns to your card. No questions.

Build in public

Real numbers, not a polished pitch.

Every refund Pannly has issued is publicly listed. We don't do "trusted by thousands" math — here's exactly what's happened so far.

$0
Refunded so far
0
Builds shipped
$—
Avg refund size
Cumulative refunds · since launch

We're early. The first refunds will show up here as soon as builders start shipping. Every entry is a real, paid-back unlock — nothing seeded.

View the full ledger →See every shipped build →

Free

Browse the feed and taste the unlock model.

$0/ forever
  • Daily feed previews
  • 1 free unlock per month
  • Weekly email digest
  • Browse the build gallery
Sign up free
Most popular

Per Unlock

Pay only when an idea matters. Refunded if you actually ship.

$3/ per idea
  • Full idea brief (PDF)
  • Evidence quotes with source links
  • Competitors, prices, where they're weak
  • Sample landing copy + 3-step validation plan
  • Refunded if you ship within 30 days
Unlock your first idea

Pro

Unlimited unlocks for serial builders.

$15/ month
  • Unlimited unlocks
  • Daily personalised digest
  • Custom keyword alerts
  • 24-hour early access on new ideas
  • Cancel anytime
Go Pro

Indian users see INR pricing at checkout.

FAQ

Questions builders actually ask.

What if I don't ship in 30 days?

The $3 stays as a normal purchase. You keep access to the brief forever; we just don't issue the refund. The window is what makes the stake meaningful.

What counts as 'shipped'?

A working live URL plus a screenshot showing the core functionality. We reject 'coming soon' pages, sites behind login walls, and sites that don't credibly address the unlocked idea. Manual review by a human, 24–48 hour turnaround.

Can I cancel my Pro plan?

Anytime through the customer portal. We don't pro-rate refunds — you keep access until the end of the period you paid for.

Do you store my card?

No. Payments are handled by Dodo Payments. We see only transaction status and a customer ID for portal access. Your card details never touch our servers.

Where does the brief content come from?

Real public posts on Reddit and Hacker News. Every evidence quote in a brief preserves the source URL so you can read the original thread. Briefs are written by an LLM working from clustered signals, prompted to keep the language specific and grounded.

What languages and regions do you cover?

English-language posts from the listed subreddits and Hacker News. Pricing auto-converts to INR for users in India, USD elsewhere — based on your IP at checkout.

Find one worth building.

Browse the feed for two minutes. If a brief catches your eye, $3 puts the full thing on your screen — refunded if you actually ship within 30 days.

Browse the feedSee refund ledger

Operated from India · Built in public