Pricing

Three ways to use Pannly

Whether you're exploring your first idea or shipping your tenth product, we have a model that respects your craftsmanship.

Free

Browse the feed and see what's trending. No card required.

$0/ forever
  • Browse the public feed
  • 3 daily idea previews
  • Basic trend signals
Most Popular

Per Unlock

Pay for detailed briefs only when you need them.

$3/ per brief
  • Full PDF teardown
  • Competitor matrix
  • Refund-on-ship guarantee

Pro

For serial builders who want unlimited access.

$15/ month
  • Unlimited briefs
  • Early access to new drops
  • Private builder community

Compare detailed features

FeatureFreePer UnlockPro
Daily idea previews33Unlimited
Full PDF teardownsPer purchaseUnlimited
Refund-on-ship
Early access to drops
Community access

Frequently asked questions

How does the Refund-on-ship work?

If you purchase a brief and launch a product based directly on it within 6 months, send us the link. We'll refund the cost of the brief. We want to subsidize action, not just reading.

Can I upgrade from Per Unlock to Pro?

Yes, anytime. If you've purchased more than three briefs in a single month, we automatically suggest upgrading as it becomes more cost-effective.

What is included in a PDF brief?

Each brief is a meticulously researched 10–15 page document covering market gaps, competitor analysis, suggested technical stacks, and initial go-to-market strategies.

Do you offer team plans?

Currently, our focus is entirely on the solo indie hacker and small studio. We do not have enterprise or team billing at this time.